In this panel discussion, recorded on June 14, 2019 at the Cannabis Forum Summer 2019 in New York City, BevNET Editor-In-Chief Jeff Klineman talks with several cannabis industry professionals — including Nanogen CEO Ben Larson, CAN CAN Cleanse CEO Teresa Piro, Big Rock Partners COO Joyce Cenali, and Botanica co-founder Chris Abbott — about how entrepreneurial brands can best overcome these challenges.
The importance of ingredients was highlighted by Piro, Nanogen CEO Ben Larson, Botanica co-founder Chris Abbott and Joyce Cenali, Big Rock Partners’ founding partner and COO.
Nanogen Labs produces nano-emulsions that enhance the water compatibility and bioavailability of cannabinoids.
“If brands aren’t struggling yet they will,” Larson noted. “There’s a lot of fairy dusting going on in the CBD space. After the hype goes away, what’s going to keep a brand moving?”